Privacy Policy

Effective Date: February 09, 2026

At Chinook Outfitters LLC, accessible from https://chinookoutfitters.com, your privacy is one of our core priorities. This Privacy Policy document outlines the types of personal information we collect, how we use it, and the steps we take to ensure your data is protected in compliance with United States federal and state laws, including CCPA.

1. Information We Collect

We collect several types of information to provide and improve our service to you:

  • Personal Identifiers: Name, email address, phone number, shipping address, and billing address.
  • Commercial Information: Records of products purchased, order history, and shopping preferences.
  • Technical Data: IP address, browser type, device information, and time-zone settings.
  • Payment Data: All payments are processed via secure, PCI-compliant gateways (Visa, Mastercard, American Express, Discover, Apple Pay). We do not store full credit card numbers on our servers.

2. How We Use Your Information

We use the collected data for the following business purposes:

  • To fulfill and ship your orders through our Pennsylvania and Utah hubs.
  • To process payments and prevent fraudulent transactions.
  • To provide customer support and respond to your inquiries.
  • To improve our website’s functionality and user experience.
  • To comply with legal, tax, and regulatory obligations.

3. Legal Basis for Processing

We process your information based on:

  • Contractual Necessity: To complete your purchase and deliver products.
  • Legal Obligation: For tax reporting and fraud prevention.
  • Consent: When you voluntarily sign up for newsletters or marketing.

4. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information. We only share data with trusted third parties who assist us in operating our business:

  • Fulfillment Partners: Warehouses and carriers (UPS, FedEx, USPS).
  • Payment Processors: Authorized gateways for secure billing.
  • Professional Advisors: Accountants and legal counsel if required.
  • Law Enforcement: Only when legally mandated by a subpoena or court order.

5. Cookies and Web Beacons

We use cookies to enhance your experience, remember your cart items, and understand website traffic. You can choose to disable cookies through your browser settings, though some features of the site may not function properly as a result.

6. Behavioral Advertising & Opt-Out

We may use your data to provide targeted advertisements. You can opt out of targeted advertising via:

7. California Privacy Rights (CCPA/CPRA)

California residents have the right to:

  • Request a report of what personal data we have collected.
  • Request the deletion of their personal data.
  • Opt out of the sharing of data for cross-context behavioral advertising.
    To exercise these rights, email us at info@chinookoutfitters.com

8. GDPR Data Protection Rights (For International Visitors)

If you are visiting from the EEA, you have the right to access, rectify, or erase your data and the right to data portability. We process your data primarily in the United States.

9. Children's Privacy (COPPA)

Protecting children’s privacy while using the internet is one of our priorities. Chinook Outfitters LLC does not knowingly collect any personally identifiable information from children under the age of 13. If you believe that your child has provided this kind of information on our website, we strongly encourage you to contact us immediately, and we will take prompt steps to remove such information from our records.

10. Data Security & PCI Compliance

We implement a variety of security measures, including SSL (Secure Sockets Layer) encryption, to maintain the safety of your personal information. Our checkout process is PCI-DSS compliant to ensure your financial data is handled with the highest security standards.

11. "Do Not Track" (DNT) Signals

Our site does not currently respond to "Do Not Track" signals, as there is no uniform industry standard for such signals.

12. International Data Transfer

Your information may be transferred to and maintained on computers located outside of your state or country. By using our site, you consent to your data being processed in the United States.

13. Automated Decision-Making

We use automated systems for fraud detection (e.g., flagging high-risk transactions). This is done to protect both the customer and our business from unauthorized activity.

14. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, including any legal or reporting requirements.

15. Notification of Data Breach

In the event of a security breach that compromises your data, we will notify you and relevant authorities within 72 hours of discovery, as required by law.

16. Notice of Right to Opt-Out

We do not sell your personal information for money. However, under certain data privacy laws (like the CCPA), our use of third-party advertising cookies or analytics tools may be considered "sharing" or "selling" information. You have the right to opt out of these activities at any time.

What information is "sold" or "shared"?

We may share the following categories of data with advertising partners to provide you with personalized ads:

  • Identifiers: IP addresses, cookie IDs, and device signatures.

  • Internet Activity: Browsing history, search history, and interactions with our website.

  • Inferences: Profiles drawn from your interests to show you relevant products.

17. How to Exercise Your Opt-Out Rights

We provide three primary channels to ensure your request is processed effectively:

Method A: California residents (and all users) can exercise their privacy rights through our dedicated secure portal. If you wish to stop the "sale" or "sharing" of your data for advertising purposes, please use the link below to access our official request form:

CLICK HERE TO SUBMIT AN OPT-OUT REQUEST

(Please ensure you have your email address and order information ready for verification.)

Once you submit your request through the link above, our privacy compliance team will:

  1. Verify your identity to protect your account.

  2. Process the request within 15 business days.

  3. Notify you once your data has been successfully excluded from all "sale" or "sharing" activities.

If you experience any technical difficulties with the form, you may also submit your request manually by emailing us at info@chinookoutfitters.com with the subject line "CCPA Data Opt-Out."

Please provide the email address used for any previous purchases or newsletter sign-ups.

Once received, we will manually flag your data profile as "Do Not Share/Sell" in our internal database within 15 business days.

Method B: Global Privacy Control (GPC)

We support the Global Privacy Control (GPC) signal. If you are using a browser or browser extension that supports GPC, our website will automatically detect this signal and treat it as a valid request to opt out of the sharing of information for cross-context behavioral advertising for that specific browser.

Method C: Managing Tracking Technologies

You can opt out of the automated "sharing" of your data by managing your browser cookies:

Cookie Settings: Use the "Cookie Settings" link in our footer to toggle off "Marketing" and "Analytical" cookies.

Industry Tools: Visit the NAI Consumer Opt-Out Page or YourAdChoices to opt out of targeted ads across multiple platforms simultaneously.

18. Other Privacy Options

Beyond opting out of sales/sharing, you may also exercise these additional rights:

  • Right to Limit Use of Sensitive Info: You can request that we limit the use of sensitive data (like precise geolocation) to only what is necessary to provide our services.

  • Right to Delete: You can request that we permanently erase the personal information we have collected about you.

  • Right to Correct: If we have inaccurate information on file, you have the right to ask us to fix it.

  • Authorized Agents: You may designate an authorized agent to make a request on your behalf. We will require written proof of their authority and verification of your identity.

19. How We Verify Your Identity

To prevent unauthorized access to your data or fraudulent "opt-out" requests, we must verify your identity before processing certain requests (such as deletion, access, or correction). For "Do Not Sell or Share" requests, verification is generally less stringent but still required to ensure we are updating the correct account.

The Verification Steps

  1. Email Confirmation: Upon submitting the Privacy Rights Request Form, you will receive an automated email at the address provided. You must click the confirmation link within 48 hours to validate that you own the account.

  2. Data Matching: We will compare the information provided in your request (name, email, and/or order number) against the information currently maintained in our internal systems.

  3. Tiered Verification:

    • For Opt-Out Requests: We typically rely on email verification and cookie matching.

    • For Deletion/Access Requests: We may require you to provide a secondary piece of information, such as your last purchase date or the last four digits of a phone number on file.

  4. Government ID (Rare Cases): We will never ask for your full Social Security Number or a copy of your ID unless we are legally required to do so for high-risk requests that cannot be verified through other means. If an ID is requested, it will be used solely for verification and deleted immediately after.

Failure to Verify

If we cannot verify your identity based on the information provided, we will notify you and explain why. In these cases, we may still be able to process a "general" opt-out (such as through cookies) even if we cannot verify your specific account identity.

Authorized Agents

If you are submitting a request on behalf of someone else, we require:

  • A written and signed power of attorney or authorization form from the consumer.

  • Independent verification of the consumer’s own identity.

  • Direct confirmation from the consumer that the agent has permission to submit the request.

20. Contact Information

If you have questions about this Privacy Policy or our data practices, please contact us:

Registered Company Name: Chinook Outfitters LLC

Company Registration Number: 806327185

Registered Address: 8303 Shady Shore Dr, Frisco, Texas, 75036, United States.

Phone: +1 800 835 9691

E-mail: info@chinookoutfitters.com

Business Hours: 9:00 AM to 5:00 PM (Monday–Friday), (GMT-06:00) Central Standard Time (Chicago)

17. Policy Updates

We reserve the right to modify this policy. Any changes will be posted on this page with an updated "Effective Date."